Welcome to the 9th edition of the B&O Medicom newsletter!

In this issue you can read about:

          . CCCC 2008 – Unifying Forces to Improve Patient Compliance
          . Helping Hand Data Capture celebrated at Red Dot Awards Show

          . Looking for the Perfect pMDI Partner?
          . Meet us at the ERS Congress!
          . Summer Holiday in July
 

Scroll down the page and learn more about the latest news from Bang & Olufsen Medicom.

Together with the University of Copenhagen, Bang & Olufsen Medicom gathered a number of leading experts and stakeholders to discuss patient compliance at Copenhagen Compliance & Concordance Conference (CCCC) on May 30.

The conference was a great success and provided a dedicated forum for discussing the reasons for non-compliance and its implications, as well as how to create better solutions for the future.

“Compliance is a topic with great implications for the national economy and of course – and even more important – for patient safety and quality of life,” stated the Danish Minister of Health and Prevention. He was followed by Brian Haynes, professor at McMaster University in Canada and author of the Cochrane Review on adherence, who continued: “Studies on patient compliance interventions show few positive results in improving adherence and clinical outcome.”

Program
Welcome Address and the Danish Compliance of Medicine Research Fund by Jakob Axel Nielsen, Danish Minister of Health and Prevention.

The Cochrane Review on Adherence, Interventions and Results by Brian Haynes,  Professor, Department of Clinical Epidemiology and Biostatistics, McMaster University, Canada.

Compliance and Concordance from a Patient Perspective by Jim Kierans, Member, The Danish Diabetes Association.

Understanding Patients’ Perspectives of Medication: Implications for Interventions by Rob Horne, Professor, School of Pharmacy, University of London, United Kingdom.

The Pharmaceutical Industry Perspective by Alejandra Mørk, CEO, Klifo, Denmark.

Improving Adherence with Medication in the Chronically Ill: A Novel Path to Enhance Long Term Successful Outcome by Sabina De Geest, Professor of Nursing, University of Basel, Switzerland.

Concordance – A Concept in Real Life by Hanne Herborg, Director of R&D, Pharmakon, Denmark.

Download an extract of the presentations here.

If you would like to have access to the complete presentations or if you would like to know more about our compliance initiatives and solutions, please contact Peter Ravn, VP of Compliance Solutions, at pwr@medicomnordic.com or +45 61 20 05 04.

Helping Hand Data Capture was celebrated on stage at the Essen Aalto Theater in Germany on June 23, 2008. Paul Erik Fabricius, Senior Design Manager in Bang & Olufsen Medicom, received the Red Dot trophy and he pointed out that: “Good design is a key factor for integrating good medical treatment into people’s lives. If you can relate to the idea, the concept and the physical product, your chance of doing things right increases. Therefore, design has the potential of adding more value than technical developments.”

Helping Hand Data Capture has been awarded as the Best of the Best in 2008. It means that the product has been carefully selected and valued to be the best of all product designs in the medical product design category. With 3,203 submissions, the competition in the awards program has increased with 26% since last year, which shows the growing importance of good design on the global market.

Browse through the pictures from the event here or read the interview with Paul Erik Fabricius from Bang & Olufsen here.

 
Then maybe you should have a glance at the recently published article from B&O Medicom. In this article, Jan Andersson, senior business development manager for inhalation solutions, discusses the crucial factors when choosing and working with your device developer. Download the article here.

We are looking forward to exhibiting at the European Respiratory Society’s (ERS) annual congress, taking place in Berlin, Germany, on October 4-8. This year, we are co-exhibiting with 3M™ Healthcare to jointly promote the Littmann® Stethoscopes. We will also present our inhalation and diagnostic solutions and capacities.

We will be glad to demonstrate our products and the Ambient Noise Reduction technology, which Bang & Olufsen Medicom has built into the Littmann® Stethoscopes for 3M™. Visit our stand 3.4 in hall 3.2.

If a meeting is appropriate, please contact Jan Andersson, Senior Business Development Manager, at tel.: +45 42 12 59 11 or ans@medicomnordic.com

Learn more about our event participation here.

In July, B&O Medicom’s halls will be quieter than usually, as the majority of our staff will be on holiday. Please call us at +45 70 301 600 to reach one of our colleagues, who will be ready to help you.

Bang & Olufsen Medicom designs, develops and co-markets drug delivery solutions to increase patient compliance. As an award-winning supplier of medical devices, we aim at providing a shortcut to better health by providing easy to use and elegant designs with motivating feedback functions and user friendly features.

We have designed this newsletter to keep you informed about our latest news, product developments and event participation. Follow this link for information on Bang & Olufsen Medicom

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