Welcome to the Sixth Issue of the Bang & Olufsen Medicom newsletter!

In this edition you can read about:

     . Bang & Olufsen Medicom to Unveil Next Generation Auto Injector  
     . Asmair® Positively Evaluated by Health Care Professionals
     . Helping Hand Data Capture at Pharma Sales World
     . Bang & Olufsen Medicom at ESPACOMP 2007
     . Discover the Functionalities of our Products
     . New Vice President for Compliance Solutions    

Scroll down the page and learn more about the latest news from Bang & Olufsen Medicom.

The Universe of Pre-filled Syringes and Injection Devices 2007 arranged by Parental Drug Association (PDA) will take place on November 27-28 in Berlin, Germany. At this occasion, we will unveil a new auto injector with a novel design and outstanding product features. The device has been co-created with end users, assuring a great level of ease of use and safety. The new auto injector will be available for viewing at our stand, booth number 4, located in the exhibition hall on the right side of the main entrance. Visit us and learn more about our new product.

Read more about the conference here. Learn more about our conference activities here.

A pilot study conducted at the European Respiratory Society (ERS) congress in Stockholm in September showed that health care professionals are very positive about our latest inhaler technology range. The pMDI Asmair® was particularly positively evaluated on its ease of use and design, as well as on its crucial features: the single increment dose counter and the assisted firing of the dose. Moreover, the respondent expressed a great willingness to prescribe a BAI in favour of more cost effective inhalers on the market. These perspectives are very promising for our BAI Insulair®.

Read more about the pilot survey here or learn more about the inhalation technology range here

At Pharma Sales World 2007, taking place in Prague on November 5-7, you have the opportunity to learn more about the Helping Hand Data Capture from one of our clients. Bayer Schering Pharma will in a speech entitled “Generating Effective Customer Insights in Emerging Markets to Deliver Added Value to Stakeholders and Drive Revenue” discuss how to add value to your brand and gain insight in your customers. This event also allows you to learn about Bayer Schering Pharma’s experiences with the compliance and monitoring device Helping Hand Data Capture, which is currently being used for clinical trials in Poland in connection with Pritor®, a hypertension drug.

As a sponsor of the event, we have the opportunity to offer a limited amount of free entry delegate passes to Pharma Sales World. Passes are distributed on a first come, first served basis as the amount of passes is limited. If you would like to benefit from this offer, please contact us at medicom@bang-olufsen.dk

You can read more about the conference here. You can learn more about the Helping Hand Data Capture here.

The Conference takes place at the InterContinental Hotel in Prague, Czech Republic, on November 5-7. We hope to see you at our stand outside the conference room.

We will participate in the up coming 11th edition of the European Symposium on PAtient COMpliance and Persistence (ESPACOMP) 2007, which takes place in Lyon, France, on November 16. We are looking forward to taking part in the scientific debate together with a number of international adherence scientists and industry representatives. The meeting deals with ambulatory patient compliance and persistence with prescribed therapies, focusing on electronic measuring and monitoring methods.

Read more about our conference activities here.

You can now download flash file movies presenting our products from our web site

You can also download the movies here:

- The Helping Hand™
- Asmair®
- Insulair®
- C-Cap

On October 1st, Peter Ravn joined us with a background from pharmaceutical marketing and business development with Pfizer in Denmark and the UK as well as from Novo Nordisk. Peter’s role is to lead our Compliance Solutions business.

Close ties with customers as well as a solid understanding of patient compliance issues are prerequisites for a successful compliance solution. Therefore, feel free to contact Peter by email: pwr@bang-olufsen.dk or by phone: +45 61 20 05 04, if your target patient has a burning compliance issue.

Bang & Olufsen Medicom designs, develops and co-markets drug delivery solutions to increase patient compliance. As an award-winning supplier of medical devices, we aim at helping remind the patient when to take the medication and become more compliant by keeping track of the medication in general. We have devised this newsletter to keep you informed about our latest news, product developments and event participation. Follow this link for information on Bang & Olufsen Medicom

Back to main headlines

Subscribe a Friend / Unsubscribe

We hope you will enjoy the newsletter, which will be issued every quarter. If you have any questions on this newsletter or would like to suggest a topic, we would like to hear from you. Please contact the editor: medicom@bang-olufsen.dk

We have taken the liberty of adding you automatically to this email distribution list. If you wish to add another colleague or should you wish to unsubscribe (we hope not!) - you can do so here.