Welcome to the fourth issue of the Bang & Olufsen Medicom newsletter!

We would like to wish you all a very prosperous 2007!

 In this edition you can read about:

    Medicom announces new ownership structure

    Note: new trademark names changes for inhalers...

    Medicom presents on new technologies at DDL...

    New inhalation valve for pMDIs now available...

    Medicom launches online resource guide for clients...

    Free sample of the Helping Hand available...

    Scroll down the page or print out this document for these stories and more....

Bang & Olufsen Medicom is now majority owned by LD equity, a Danish equity management fund and the current management of B&O Medicom. It's mother company, Bang & Olufsen has retained 35% of shares within the company.

The new structure will allow Medicom to access new funding for development and will involve the creation of a new management board.

Speaking on behalf of Medicom, CEO Henrik Kagenow has said, "I welcome this announcement as I believe it is a positive development for Medicom."

More information can be found on the official press release...

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B&O Medicom has decided to change the name of their pMDI designed for the treatment of Asthma/ COPD from the AAI (Assist Actuated Inhaler) to Asmair®. In addition, all references to the disposable breath-actuated inhaler known as Aspira will now be called Insulair® .

The name changes are effective since end of December 2006.

Click here for more information on Asmair^®  or click here for more information on Insulair^® 

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Bang & Olufsen Medicom were recently an industry guest speaker on technology development at the Drug Delivery to the Lungs (DDL) conference in Edinburgh which took place on the 30th November last. The two-day conference is held each year for leading respiratory physicians from all over Europe. The purpose of the event is to share the latest advances in tackling respiratory disease and to platform new technological advances in drug delivery mechanisms.

    The lecture by the Head of Sales and Marketing at Bang & Olufsen Medicom, Christian Husegaard was entitled “Consumer Electronics to Medical Devices: A Cross-industry perspective on Technology Development”. The lecture show-cased how years of consumer device experience, industrial design and the use of innovation processes within consumer products in the Bang & Olufsen group has been leveraged by Bang & Olufsen Medicom. Speaking at the conference, Mr Husegaard said; “ the presentation elaborates on our unique innovative development process and demonstrates how this approach has been adapted to develop user-friendly medical devices aimed at improving drug delivery and patient compliance.” 

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Innovative Valve Technology

Bang & Olufsen Medicom are pleased to announce that they have recently published patents on a unique new valve that offers a number of new advantages to pressurised metered dose inhalation. The valve, know as the Forward Metering Valve, works on a rotary basis and as a result, can form the basis of a 100% reliable dose counter. In addition it makes it possible to select the number of multiples of dose per actuation, giving users the possibility of controlling the amount of doses to be taken per inhalation, removing the need for multiple inhalations. It has a low component count and can be incorporated in both breath actuated and conventional 'press and breathe' pMDIs.

Test measurement equipment

In addition to our design and development expertise in the development of new inhalers, B&O Medicom has recently acquired highly sensitive laser testing equipment to test the plume and geometry of inhaler exerted particles. The advanced Oxford Lasers Particle Image Velocimetry equipment coupled with our clean room facilities allow for comprehensive analysis of particle flow performance.

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Implementer's guide

As part of our value added service to help clients implement the Helping Hand in their local markets, we have created a password-protected online information website for our clients. Current clients of the Helping Hand may access this online library of tools to avail of best pratice trends in the marketing, distribution and evaluation of the Helping Hand with Physicians and customers.

If you are a current client please contact your account manager for more details or email Medicom for the password and username.

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Bang & Olufsen Medicom thank you for your time in reading our newsletter and would like to offer you the opportunity to have a free sample of our award-winning Helping HandTM tablet reminder device posted to you.

We are happy to provide a sample to potential pharmaceutical clients, members of the media or patient groups, please email:medicom@bang-olufsen.dk

Don't forget to add:

¤ Your Name

¤ The company/ association you represent

¤ Your Full Address

¤ Your Email

¤ Your Telephone number

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Bang & Olufsen Medicom designs, develops and co-markets drug delivery solutions to increase patient compliance. Medicom is an award-winning supplier of medical devices that have the goal of helping remind the patient when to take their medication and keep track of the medication in general. We have devised this newsletter to keep you informed about our latest news, product developments and event participation. Follow this link for information on B&O Medicom. 

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