Bang & Olufsen Medicom is one of the sponsors of the eyeforpharma "Sales Force Effectiveness" congress which will be held in Barcelona from March 13-15, 2006.

Renowned Experts in Pharma Sales

The conference is Europe's premier sales strategy forum for the pharmaceutical industry. Every year, it attracts the most renowned experts in pharmaceutical sales management. This year, more than 500 senior pharmaceutical industry executives are expected to attend.

Professional Network
The conference provides a platform to network and share knowledge with the leading minds in pharmaceutical sales force effectiveness. It aims to revolutionize sales force structures, increase customer reach and improve the power of every sales call. This year's key topics include reinventing the sales force model and maximizing Rx sales through proven resource allocation strategies.

Booth location

Bang & Olufsen Medicom will be present to answer any questions you have and to discuss any product ideas or solutions for your business. We will be located at booth number 8 and will have demonstrations of the Helping HandTM device.

About Bang & Olufsen Medicom

Bang & Olufsen Medicom designs, manufactures and co-markets intelligent device solutions that empower patients to manage more effectively their drug treatment regimes.  Medicom offers high quality, customised drug delivery devices to Pharmaceutical and Healthcare partners including tablet dispensers, injection accessories, inhalers and sensor based technology. For more information you can visit: http://www.medicom.bang-olufsen.com